Hasbro, Indiegogo launch Next Great Game Challenge

THE MR TOAST GAME was the winner of Hasbro and Indiegogo's game challenge last year. The companies announced a new game challenge; submissions are being accepted now through May 15. / COURTESY INDIEGOGO
THE MR TOAST GAME was the winner of Hasbro and Indiegogo's game challenge last year. The companies announced a new game challenge; submissions are being accepted now through May 15. / COURTESY INDIEGOGO

PAWTUCKET – Hasbro Inc. and crowdfunding website Indiegogo announced that the Hasbro Gaming Lab Spring 2016 Next Great Game Challenge is open to game designers in the United States and beyond.
Following its debut last year in the U.S, the crowdfunding gaming challenge also has been expanded to the United Kingdom, Canada (except Quebec), France and Germany. According to information from Hasbro, the challenge provides a platform for independent game designers to get visibility for their ideas and allows the company to “celebrate the growing gaming community and discover and develop new games.”
The challenge will continue through May 15. Game designers can submit ideas for a new face-to-face game at www.nextgreatgamechallenge.com.
Hasbro game experts and designers will evaluate each submission based on new mechanics, visual style and creative narrative,. Then, they will select 15 semi-finalists to submit prototypes of their game for review.
After playing each of the top 15 games, Hasbro will select five finalists to launch campaigns for their concept on Indiegogo, which will run Oct. 13 through Nov. 13. Each finalist will receive $2,000 as well as mentorship from Hasbro and Indiegogo as they raise awareness, funding and support for their game. The grand prize winner will be announced later this year and receive $25,000, a trip to Hasbro headquarters and the opportunity to work with Hasbro to make the game a reality.
Hasbro’s first crowdfunding gaming challenge with Indiegogo ran from August through December last year. After reviewing more than 500 submissions, Hasbro selected “The Mr Toast Game” created by Dan Goodsell of Los Angeles as the grand prize winner. The family-friendly card game will launch in the U.S. later this year.
“The Next Great Game Challenge with Indiegogo is an incredible opportunity for us to further connect with the gaming community and uncover new games with amazing stories, like we did last year with winner Dan Goodsell and The Mr Toast Game,” Brian Chapman, head of design and development at Hasbro, said in a statement. “We are looking for games with a unique narrative and visual style which can provide a fun opportunity for storytelling through gaming and we are excited to see the ideas from game designers around the world.”

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