PAWTUCKET – Disney Princess, Frozen and Trolls helped drive revenue and profit for Hasbro Inc. in 2016, as the company reached the $5 billion revenue mark for the first time in its 94-year history.
The toymaker said revenue hit a record in the girls category, growing 52 percent to $1.19 billion in 2016, from $798.2 million in 2015.
Revenue climbed nearly 13 percent to $5.1 billion last year, from $4.4 billion in 2015. Fourth-quarter revenue rose 11.2 percent, to $1.6 billion from $1.5 billion in fourth quarter 2015.
Profit grew 19.3 percent, to $533.2 million in 2016, or $4.34 per diluted share, compared with profit of $446.9 million, or $3.57 per diluted share. Fourth-quarter profit climbed 3.6 percent to $180.6 million, or $1.52 per diluted share, from $174.4 million, or $1.39 per diluted share, in the year-ago period.
Earning beat analysts’ estimates of $4.10 for the year and $1.27 for the quarter. •