Smooth sailing for firm’s remote boat monitors

By Rhonda Miller
PBN Staff Writer

When you sell remote boat monitors, your market covers the waterways of the world. More

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Smooth sailing for firm’s remote boat monitors

SIREN SONG: Siren Marine employees, from left: Dan Harper, head of product development; Michael Moran, director of marketing and customer relations; and Vice President John McGarr.

By Rhonda Miller
PBN Staff Writer

Posted 5/6/13

When you sell remote boat monitors, your market covers the waterways of the world.

Markets for the remote monitors produced by Providence-based Siren Marine have already been established in North America, the Caribbean and Europe.

Now parts of Africa have been added to the two-year-old technology company’s distribution map.

Siren Marine announced in April that it signed a contract with Equitorial Energy & Global Resources, an offshore support-services company focused on the oil and gas industries. That contract will bring marketing and distribution of Siren Marine products to African nations, including Nigeria, Angola, Liberia, Ghana, Senegal and others.

“All the offshore oil platforms use transport boats for the crew and provisions,” said Siren Marine Vice President and co-founder John McGarr.

Demand is growing rapidly for the company’s devices that monitor a boat’s vital systems, such as battery voltage, bilge pump, security, temperature and movement, he said.

“Any entities that have patrol boats could use our monitors. We had been working mainly with pleasure craft, but now we’re moving into more commercial and governmental markets,” he said.

The company is currently working with the Florida Fish and Wildlife Commission, which has 500 boats.

The two devices, the Pixie and the Sprite, manufactured by Siren Marine are similar, with the Sprite offering a few more functions. The Pixie records ambient temperature, for instance, in the cabin, while the Sprite has a remote temperature probe that can be used to monitor a specific area, perhaps a bait freezer on a sport-fishing boat.

“You can track everything through your cellphone. You can tell if your boat is drifting,” said Marketing Director Michael Moran. “If your boat starts to move, you get an initial text that it’s broken the GeoFence.

Siren Marine is working with eight boat companies to offer installation of the monitors, he said.

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