Wellness demand drives healthy results

2ND PLACE 
CEO (or equivalent):  Mark Correia, president and CEO 2013 REVENUE: $10.76 million 2011 REVENUE: $5 million REVENUE GROWTH: 115%
2ND PLACE CEO (or equivalent): Mark Correia, president and CEO 2013 REVENUE: $10.76 million 2011 REVENUE: $5 million REVENUE GROWTH: 115%

Preventure offered the right product at precisely the right moment, and the result has been boom times for the Coventry-based business.
Preventure provides workplace wellness programs for large employers, and demand has soared over the past decade. The company is working with clients in more than 30 states. Company revenue for 2011 was $5,004,627; for 2013, $10,765,417. “We’re growing very fast,” said Mark D. Correia, president and CEO. “We’ve seen a little over 40 percent growth in revenue for the past four years.”
A friend of Correia’s launched the company in 1991, and Correia, who was then working with health clubs, eventually became a co-owner.
“He had formed a network for health clubs,” Correia said. “In a few years the companies started saying to us, ‘We like the discounts, what else can you do?’ ”
The Preventure team started building wellness programs, with lunch-break workshops, biometric screenings, online wellness portals and health coaching. Today there are 72 employees in the corporate office, and hundreds of outsourced workers across the country.
“The companies we work with typically have over 1,500 employees,” Correia said. “They’re self-insured, and that means they’re always looking for ways to control costs and improve health care.”
Rising health care costs may be the chief reason companies are taking up wellness programs, but there are other advantages as well.
“It’s typically fun,” he said. “We have numerous workshops and challenges, like walking competitions. Some of our clients purchase Fitbits – really souped-up versions of pedometers – and give them out to their staff.
“A wellness program is one way for a company to get employees engaged,” Correia added.

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