Johnson & Wales University is using Forge Worldwide to help create a brand campaign and advertising strategy to help the university stand out in an increasingly competitive market, according to Harry Chapin, CEO of the Boston-based advertising agency.
Think about the last few things you purchased.
They hold the secrets to increasing your sales.
Giving a seminar, I was in a stream-of-conscience talking about buying motives and why people buy. As usual I was focused on the …
Leif Husted Jensen has joined (add)ventures as director, creative/broadcast. His work has been recognized by Cannes Advertising Film Festival, among others. He holds a bachelor's degree from the School of the Museum of Fine Arts Boston.
Bryan Williams has been named a senior animator, motion/graphics at (add)ventures. In his new role, Williams will be responsible for the creative vision and direction of animation projects. He holds a bachelor's degree in digital arts and design …
Where is "value" in your sales equation?
Where is "value" in your sales presentation?
What role does "value" play in building customer loyalty?
How does "value" help build solid business relationships?
How does …