Businesses in New England’s First District have a generally positive outlook, as they continue to report rising revenue, and they expect that to persist, according to the Beige Book, the Federal Reserve’s report on economic data, released Wednesday.
(Updated 1:40 p.m.)
R.I. Commerce Corp. board member Karl Wadensten on Monday said Gov. Gina M. Raimondo did the right thing in dropping the widely panned slogan “Rhode Island: Cooler and Warmer” from a $5 million tourism marketing campaign, but added there needs to be “a post mortem” on the process that led to its adoption and error-filled rollout.
Betsy Wall, a month into her job as chief marketing officer for R.I. Commerce Corp., turned in her resignation Friday, a casualty of the flawed rollout of the state’s new tourism and economic development program. Along with Wall, the new slogan, “Rhode Island: Cooler and Warmer,” was dropped from the campaign.
(Updated 3:43 p.m.)
Betsy Wall, the new chief marketing officer for R.I. Commerce Corp., said the commentary surrounding the new logo and slogan, “Rhode Island: Cooler & Warmer,” has helped spread the word about the Ocean State.