Marketing
78 results total, viewing 51 - 60
J.D. Power has named Amica Mutual Insurance Co. to its 2014 Customer Champions list, one of 50 U.S. brands that were selected from among 600 that were examined. more
The NCAA men’s basketball tournament tipped off last week, and one of the questions that was on everyone’s mind prior to the start was: Should I root for – or against – Harvard? more
Hasbro Inc. once again was named to The Ethisphere Institute’s list of the “World’s Most Ethical Companies,” the third year in a row that the toy maker and entertainment producer has been recognized for business practices that embody the institute’s motto, “Good. Smart. Business. Profit.” more
With the onset of spring, New England businesses are relying on improved consumer confidence and higher sales to drive economic recovery after a difficult first quarter affected by severe winter weather, according to the Federal Reserve Board’s Beige Book released Wednesday. more
Business owners and entrepreneurs often need to be team builders as well. It might be a project-based team, a team of advisers, employees or problem-solving group. Whatever the team purpose, it’s essential to build it well to achieve the best results. more
GO Veggie! recently named Whitney Velasco-Aznar to its newly created role of vice president of marketing, where she will direct all marketing and communications. A global marketer with more than 20 years of experience, she has held positions at prominent food companies, including General Mills, Nestlé, Mars and Hormel Foods. more
PROVIDENCE – The R.I. Commerce Corporation, the R.I. Office of Energy Resources and nonprofit marketing firm SmartPower last week announced the launch of a new, municipal-based program aimed at providing opportunities for installation of rooftop solar energy at lower costs. more
Pop quiz: What’s better for your bottom line, online clicks or a phone that rings? For most small-business owners, a ringing phone trumps digital clicks or the far more amorphous measure of online “impressions” from, say, a website banner ad. more
I sat in a Jim Rohn seminar one day in 1995 and heard him say, “Formal education will earn you a living. Self-education will earn you a fortune. You decide how much of a fortune you want to earn by how willing you are to self-educate.” more
As you may know, I’m a regular flyer. About 200 flights a year. Mostly on major airlines, but because I’m more interested in flying nonstop than getting travel miles or points, I take whatever airline is most convenient for my schedule. more
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