Marketing
74 results total, viewing 61 - 70
Your grandparents knew it as Collette Travel, your parents knew it as Collette Tours, and you’ve know it as Collette Vacations – until now. more
The idea that marketing is something that companies do is so ingrained in the business mindset that it’s impossible to think otherwise. Yet, that’s exactly what needs to happen. more
I have a goal and a plan to attract 1,000 leads in the next 30 days. more
Amid changing ownership, competition and technology propelling radio through dramatic transformation, Cumulus Broadcasting Market Manager Barbara Haynes has maintained a clear vision for her career path. more
With a device roughly the size of an air freshener attached to the wall, Alex and Ani LLC can detect when customers are nearing its stores and send them positive-energy marketing through their phones. more
Since my earliest days of personal-development study, my mantra has always been stay a student. I attached an affirmation – a strategy – to that the mantra, “learn something new every day.” more
One way to convince a small business to move to Providence is to “bribe your boss,” a somewhat light-hearted – yet pointed – take on economic development that invites employees, by way of a new website, to send the boss’ contact information so movers, shakers and believers in the city can take the leader to lunch and “make driving back to the ‘burbs tough.” more
Direct selling may never totally shed the image of Tupperware and restless housewives that make it seem stuck in the 1960s. But the loosely affiliated networks of independent salespeople pitching to friends and acquaintances make up a formidable industry. Timothy J. Brown, president of Jamie Oliver at Home North America, is a longtime champion of direct selling and believes its heyday is now. After leaving Taunton direct-sales firm Princess House in 2006, Brown was looking for his next project when he fell under the spell of British celebrity chef Jamie Oliver, whose commercial empire has only begun to reach across the Atlantic. more
What’s the best way you call out special efforts by employees? more
When a customer says “I want to think about it” or “I need some time to think it over,” it’s one of the most frustrating expressions a salesperson can hear. You feel helpless, or if you’ve been poorly trained, you lapse into some manipulative dialogue that proves you’re both a crappy salesperson and you’re only there for the money. more
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