Updated September 4 at 4:04pm
Marketing
74 results total, viewing 61 - 70
ATOM Media Group is pitching “Whatever You Do … Rhode Island” as its answer to the R.I.Commerce Corporation’s request for proposals for a Rhode Island tourism and business attraction branding campaign. more
Think about the last few things you purchased. They hold the secrets to increasing your sales. Giving a seminar, I was in a stream-of-conscience talking about buying motives and why people buy. As usual I was focused on the … more
Leif Husted Jensen has joined (add)ventures as director, creative/broadcast. His work has been recognized by Cannes Advertising Film Festival, among others. He holds a bachelor's degree from the School of the Museum of Fine Arts Boston. more
Bryan Williams has been named a senior animator, motion/graphics at (add)ventures. In his new role, Williams will be responsible for the creative vision and direction of animation projects. He holds a bachelor's degree in digital arts and design … more
Benrus LLC and the Delpidio Group each have pledged $100,000 toward ATOM Media Group’s proposal, “Whatever You Do … Rhode Island.” more
(Updated 12:54 p.m.) Johnson & Wales University is using Forge Worldwide to help create a brand campaign and advertising strategy to help the university stand out in an increasingly competitive market, according to Harry Chapin, CEO of the Boston-based advertising agency. more
How can you engage other people to become interested in you and your product or service? Dale Carnegie – author of "How to Win Friends and Influence People" – says by becoming interested in them. And he's partially right. The reality, … more
Two years after losing her left leg below the knee, Boston Marathon bombing survivor Heather Abbott held a celebration that marked how far she's come and how far she's poised to go from here. The launch of The Heather Abbott Foundation near … more
Ten years into her career at HCC Marketing in Barrington, Kerry Chaffer learned from a confidant that the "chemistry" she engendered in making clients comfortable was not necessarily her biggest asset . "I think I hid the smarts behind the … more
What employee benefit is the most popular among staff members? Full company payment of health insurance. How do you encourage employee engagement? We organize biannual team retreats, pair new employees with mentors, host … more
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