Updated July 2 at 5:02pm
Marketing
62 results total, viewing 11 - 20
How's it going? I mean this year so far? Accomplishing what you thought you would? On the path of amazing achievement? Or are you stuck in neutral, or worse, reverse? I am AGAINST "having … more
I began this year in retrospect by reading a 60-year-old book on the masters of selling. The book, titled "America's Twelve Master Salesmen," was written and published by B.C. Forbes & Sons in 1953. The book was based on the fact that each … more
Sierra Barter didn't set out to begin a national movement when she started a nonprofit social organization, The Lady Project. Instead, she and her friend co-founded what they thought would be a fun way for interesting women to network, for … more
BOSTON – Providence-based Benrus, the watch company former Alex and Ani CEO Giovanni Feroce is currently leading, has a new sponsorship partnership with the Boston Celtics. more
PROVIDENCE – A Providence College 2013 recruitment publication entitled “Great Minds Don’t All Think Alike,” recently earned a top award in a competition sponsored by a Washington, D.C.-based higher-education group. more
I’m giving a 10-minute talk at Toastmasters in NYC tomorrow night. Subject? Humor – what it is, how to create it and how to use it. more
Business owners, startup entrepreneurs and self-employed professionals are more active in social media than ever before. But some are making a big mistake by leaving LinkedIn off their high-priority list. more
National tourism marketers believe you have to spend money to make money. more
The 35th Telly Awards has named The Center for Prisoner Health and Human Rights at The Miriam Hospital a 2014 Online Video Bronze Telly Award winner for the video “Staying Alive on the Outside.” The award is for excellence in video and television. more
The marketing landscape has undergone a radical transformation since the advent of the information age. Companies used to be in control of their relationships with customers and could use the traditional sales-funnel model to push the prospects … more
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