Updated May 27 at 12:31am
Marketing
78 results total, viewing 41 - 50
Nuts ’N More wanted a better Web presence to attract more visitors and sales. Enter investor Robert Herjavec and marketing firm Deluxe Corp. more
The Top 5 Audio/Visual Production Companies, ranked by number of local employees. more
RISING STAR Have you seen a snow-day announcement from Moses Brown School? Even though you have no ties there? You're not alone. The Providence Quaker school's "School is Closed" videos – 2015's featuring a parody of … more
A Havas PR agency representative said the company is in the midst of negotiating with the R.I. Commerce Corp. about work next fiscal year on the statewide tourism campaign. more
I began this year in retrospect by reading a 60-year-old book on the masters of selling. The book, titled "America's Twelve Master Salesmen," was written and published by B.C. Forbes & Sons in 1953. The book was based on the fact that each … more
Growing a company's brand requires making a lasting connection with customers beyond just the usefulness of a single product or service, according to the four panelists at the Providence Business News summit "Growing and Protecting Your Brand," held … more
Similar to paid media, outbound marketing is broken. Today's consumers know their rights, and they don't like to be assaulted by outbound "push" marketing. Consider the following: n A whopping 94 percent of the links clicked on by search … more
Betsy Wall has been appointed chief marketing officer of the R.I. Commerce Corp. She brings extensive experience in public service to her new role. Wall served more than eight years as executive director of the Massachusetts Office of Travel & … more
DON SARACEN, president of Saracen Sales & Marketing of Bristol, was named the 2015 Alan Weiss Award of Excellence recipient. The award is given annually to a past president of the National Speakers Association of New England who has demonstrated a … more
Karen Springer, owner of Johnston-based Spring Forward Resumes, was recently named a winner of the Thumbtack Best of 2015 Award for excellent customer reviews. Prior to starting her company, Springer worked for 13 years at major banks and at a local … more
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