Updated April 24 at 4:45pm
Marketing
65 results total, viewing 1 - 10
Having attended several events lately, I have heard the terms "lead" and "referral" bantered around. Which would you rather have? Referrals of course. It's the personal power of a sales lead. A recommendation, not just a name. Credibility, … more
Jeffrey, I have some sales situations I can't get past, and maybe you can help. I'm an insurance agent. I read your stuff – OK, I'm a fan. I've been getting blown off or stalled from accounts and managers who don't make the final decision. I've … more
From best friends to business partners, Jane Androski and Emily Rye have carefully pieced together a model at Design Agency aligning work with their way of life. The duo first met while studying for their master's degrees at Rhode Island … more
The Southeastern New England Chapter of the Public Relations Society of America has announced its 2015 Excellence Awards, recognizing the area’s best public relations work in the past year. more
We've all heard that laughter is the best medicine. It makes people happy and links us together. Humor and laughter strengthen our immune system and boost our energy by destroying boredom and keeping stress at bay. Humor is equally … more
Josh Coffy is a world-class Twitter expert. His social media consulting service has gained hundreds of his clients thousands of (legitimate) followers. And their following grows organically every day. Josh spent four days … more
There are a few star performers in sales. The other 99 percent fall on a continuum from very good to poor. While this isn't news, the common approach is to hold up the 1 percent as models for everyone else. "Strive to be a star," they're told. While … more
(Updated 1:49 p.m.) Chris Ciunci, CEO of TribalVision LLC, has been recognized by the U.S. Small Business Administration as one of this year’s Small Business Person of the Year winners. more
On any day, a business may encounter a crisis situation that threatens to undermine its good will in the community and may result in substantial legal exposure. In a crisis, it is critical that company executives hear viewpoints from both lawyers … more
Digital-content marketing is more than just selling a product or service. TWB Creative combines content marketing with Web writing and design, all of them equal passions of founder Travis Webster-Booth, who started his Providence-based … more
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