Updated May 28 at 11:27pm
Tourism
181 results total, viewing 31 - 40
As state leaders labor to move on from the firestorm that followed the rollout of a $5 million tourism marketing campaign, a key question remains: What happened? Gov. Gina M. Raimondo on April 1 responded to widespread criticism by dropping … more
Travel + Leisure is asking readers to rate their favorite cities, towns and regions for its annual “favorite places survey.” more
At a groundbreaking ceremony Tuesday, the Mashpee Wampanoag Tribe took the first step in the construction of its billion-dollar First Light Resort & Casino. Mashpee Wampanoag Tribal … more
Gov. Gina M. Raimondo is asking the R.I. Department of Administration to help review what contributed to the error-filled rollout of the state’s $5 million tourism marketing campaign. more
Rhode Island is the seventh-most expensive place to hold a wedding, according to The Knot, a wedding resource. more
“Rhode Island: Cooler & Warmer” may be no longer, but it sparked the imaginations of many who turned to the Internet with their own ideas for state slogans. more
Since October, I have been chairing a House commission studying the potential for growing tourism through a coordinated marketing effort. I sponsored the bill creating this commission because I firmly believe Rhode Island needs an ad campaign that effectively conveys our state’s unique identity to tourists. more
(Updated 1:40 p.m.) R.I. Commerce Corp. board member Karl Wadensten on Monday said Gov. Gina M. Raimondo did the right thing in dropping the widely panned slogan “Rhode Island: Cooler and Warmer” from a $5 million tourism marketing campaign, but added there needs to be “a post mortem” on the process that led to its adoption and error-filled rollout. more
Betsy Wall, a month into her job as chief marketing officer for R.I. Commerce Corp., turned in her resignation Friday, a casualty of the flawed rollout of the state’s new tourism and economic development program. Along with Wall, the new slogan, “Rhode Island: Cooler and Warmer,” was dropped from the campaign. more
(Updated 3:43 p.m.) Betsy Wall, the new chief marketing officer for R.I. Commerce Corp., said the commentary surrounding the new logo and slogan, “Rhode Island: Cooler & Warmer,” has helped spread the word about the Ocean State. more
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