SMITHFIELD – A local company’s voice-recorder software has become one of the biggest hits in Apple Inc.’s new online store that sells applications for the iPhone 3G.

QuickVoice, a voice-recorder program created by the Smithfield-based software developer nFinity Inc., has quickly become one of the Top 25 most popular applications for sale in the company’s App Store. Late Tuesday afternoon, QuickVoice was ranked at No. 19 on the App Store’s list of top paid applications.

Although Apple does not break out specific sales figures for its online stores, QuickVoice’s high ranking means the application has been purchased by thousands of customers – and perhaps even tens of thousands – since the store went live on July 10, the day before the new iPhone was released in stores.

The QuickVoice program was originally coupled with another program and priced at $9.99, but after watching the store’s early sales response, nFinity dropped the two-program deal and slashed the price to $1.99 – and sales surged.

QuickVoice’s success in the crowded App Store – which has more than 500 applications for sale, including almost a dozen different voice recorder programs – has elated the staff at nFinity, Kerrie-Lynn Corcoran, the company’s business manager, told PBN. The company had to develop the application and submit to Apple for approval in order for it to be added to the App Store.

Corcoran credited the success of QuickVoice’s iPhone edition to customers’ prior experience with the PC and Mac versions of the program, which have received positive reviews. A few years ago, for example, the influential New York Times tech writer David Pogue called QuickVoice “the most attractive [voice recorder] software of all” and “beautifully designed.”

“We already have loyal customers and a good reputation,” Corcoran said. “When you have that to back you, your name is stronger. The product is speaking for itself.”

The company will get a better sense of how many people have bought the new version of QuickVoice when Apple sends it its monthly check. Under the App Store’s terms, Apple takes a 30-percent cut of the programs’ sales, and the rest of the money goes to nFinity and other developers.

A new version of the QuickVoice for iPhone is currently being developed, Corcoran said, and will be released in August. The update will allow customers to transfer their recordings from their iPhone to their computer and also use the iPhone’s Mail program to e-mail recordings.

More information about nFinity Inc. and QuickVoice can be found online at www.quick-voice.com.